How
to Develop the Strategic Plan
Third Edition
Gain the skills to:
- Analyze situational factors within the organization, within
the industry, and in the external environment
- Identify and prioritize key strategic issues
- Develop and evaluate alternative strategies
- Implement the strategic plan while maintaining constant exchange
of information throughout the organization
Here is everything you need to develop a top-notch strategic plan.
This new edition goes beyond the traditional concepts of planning
and shows you how to prepare plans that combine strategy with competitive
intelligence. The resulting plan will dramatically increase your
company’s odds for long-term success and profitability.
Learn how to
- Develop a mission statement that strengthens and clarifies
your plan
- Reduce costs by reducing risks
- Analyze how the external environment affects your company's
financial health
- Win commitment to your plan at all levels of your organization
Course Objective: Employ techniques to identify and prioritize
key issues, develop strategies, and implement the strategic plan.
Understand how to gain commitment throughout the organization.
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